LUXURY GOODS, Louis Vuitton remains the best brand for gifting by Chinese millionaires

News published on January Thursday 17, 2013
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In its latest Chinese Luxury Consumer Survey 2013, Hurun Research Institute reveals the preferred brands of wealthy Chinese consumers. In this survey, Louis Vuitton (close to 50% of LVMH’s EBIT) remains the N°1 preferred brand for gifting by men and the second one (after Chanel) by women. Last year, Louis Vuitton was also the best brand.

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