The consumer healthcare market has reached an inflection point, with abounding opportunities for global players to emerge in a highly fragmented market.
Bryan Garnier’s latest White Paper “Hidden Value in Consumer Healthcare” showcases trends in this rapidly evolving market. Opportunities for investors emerge in a still fragmented sector due to increasing consumer demand. The array of recent consumer health and OTC business spin-offs from large pharma companies epitomize the renewed interest in capital allocation towards this growing industry.
Following widespread research in the consumer healthcare space, we identify 5 key success factors based on current trends and key success stories that will mold the next generation of leaders. We expect winners in this sector to be ones that break free from the pharma mindset into a consumer-centric approach. Today’s eco-conscious self-care consumers increasingly desire natural products, while omni-channel strategies for distribution tie-up with Gen Z and millennials’ mindsets. To emerge as a leader, companies furthermore need to think strategically about opportunities for M&A.
Request this whitepaper to see the key success factors that will shape future leaders in this increasingly hot market, which is set to grow to a size of USD 450bn by 2030.
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